Sydney Markets and the 'Fresh for Kids' Program
promotes healthy lifestyles,
not just through
diet but also activity!
Sydney Markets Limited is tremendously proud to be committed as a major active sponsor in the NSW Department of Education’s School Sport Foundation.
Sydney Markets identified the opportunity of marketing fresh fruit and vegetables, in conjunction with sport related activities as being the key to promoting a healthy lifestyle in a fun, interactive and educational way.
The School Sport Foundation provides school students with the opportunity to participate in sport regardless of their sporting level. This allows students to gain a sense of achievement and confidence, either as part of a team or as an individual.
The Industry is delighted to promote the consumption of fresh fruit and vegetables by targeting students participating in the School Sports Foundation programs namely;
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School Sport Foundation
||• State & Area Level Representative Events
• Active Youth program
• Access Sports - for students with disabilities
• School Swimming Scheme
• Ambassador Program
• Grants Fund
State and Area Level Representative Programs
These programs support elite athletes of school sport providing opportunities across 28 different sports. The School Sports Foundation has helped offset costs incurred by competitors and their parents for over 750,000 children who have competed at state and area representative level sport.
Some of the students who have competed at state and area representative level since the inception of the School Sport Foundation and who have gone on to represent Australia include:
Mo'onia Gerrard (netball)
Elka Graham (swimming)
Nicole Hackett (triathalon)
David Lyons (rugby)
Jana Pittman (athletics)
Kirsten Thomson (swimming)
Ian Thorpe (swimming)
The Active Youth Program
The Active Youth Program is a grass roots participation program designed to encourage secondary students to adopt healthy and active lifestyles through participation in sport and physical activity. Over 31,000 students in Years 7-10 have been involved in ‘come and try’ sports days, coaching clinics and special events organised by the Active Youth Program.
Examples of this include:
Armidale High School
Juggling, Tumbling and Balancing Program for students in Years 7 & 8. A performance will be designed to showcase the skills developed in the program at the school’s annual major production. This gives the students an alternative option for mainstream sports whilst still getting the benefits of being active.
Jack Newton Junior Golf Foundation runs golf clinics in partnership with the School Sport Foundation as part of the Active Youth Program. It provides many metropolitan high schools with an introduction to the game of golf. The lessons run for a period of three to six weeks and are structured according to the number of students participating in the clinic.
Access Sports – for students with disabilities
Approximately 25,000 children with disabilities have been given opportunities through Access Sports to participate in a range of activities aimed at developing gross and fine motor skills, self esteem and other skills to enable them to integrate into the wider community.
Some of the schools participating in the program include:
Lakeside School is holding sport and dance workshop students with both physical and intellectual disabilities. Through learning and internalising set moves and skills, students will be able to participate in mainstream activities with other local schools.
Anson Street School is establishing a branch of Sailability in Orange. It provides opportunities for students with high support needs to experience sailing. The Access dinghy is safe and modified to meet the needs of students.
Glendon School have installed fixed outdoor play equipment for students with disabilities and children in wheelchairs. Students with severe vision impairments and intellectual disabilities will also be able to access the play equipment independently.
The School Swimming Scheme
The School Swimming Scheme is the largest learn to swim program in Australia. In 2001, approximately 115,000 students participated in the program. While learning to swim is the primary objective of the Scheme, water safety and rescue awareness skills are also important components in the lessons. The Scheme is provided free of charge to primary school students in Years 2-6.
Since the program’s inception 550,000 children from Kindergarten to Year 2 have learnt hot to swim and have been educated on water safety.
The Ambassador Program utilises some of Australia’s elite sporting hero’s as role models to talk to students on a range of topics related to sport, nutrition and their lives as elite athletes. The aim is to encourage students to emulate their feats and develop positive beliefs, attitudes and behaviour.
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For the 2006 funding period, 357 schools made an application for financial support to the School Sports Foundation Grants Fund. The Grants Fund is an integral part of the Foundation and in 2006 was able to provide $214,000 in financial support to 104 schools.
Since the Foundation’s inception over $1.75million has been distributed to schools throughout New South Wales.